05Product Discovery & User Experience Design
A structured process for clarifying product direction, user journeys, information architecture and interactive prototypes.
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The scope of work included problem analysis, user persona identification, defining the product vision and core features, designing the information architecture, mapping the user journey and developing an interactive prototype using established industry methodologies.
The scope of work included problem analysis, user persona identification, defining the product vision and core features, designing the information architecture, mapping the user journey and developing an interactive prototype using established industry methodologies.

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